👋I'm Nick, and here’s my story in a nutshell:

⚓For eight years, I was part of the merchant marine. After deciding to leave that path and follow my passion for copywriting, I realized that I was part of a community of over 700,000 merchant marine officers—individuals with significant pain points and the resources to address them.

🔊In marketing, the first step is effective targeting, and everything that follows builds on understanding your audience and honing the right marketing skills. You want an audience with a deeply rooted problem, a budget to address it, and the ability to connect with them on both an emotional and logical level. So, with access to the right audience and a passion that perfectly aligns, I developed the skills needed to succeed.

✒️So, why is copywriting my passion?

Copywriting is the art and science of crafting messages that inspire people to take action. This aligns perfectly with my life goal: contributing to God’s plan. As I improve my copywriting skills and gain a deeper understanding of various audiences, I aim to create social media content that helps people broaden their perception by enhancing their critical thinking, so they can fully embrace the power God has given us—the freedom to choose..

📲Why Paid Ads?

If you’re wondering why I chose paid ads to complement copywriting for lead generation, the answer is simple: it’s one of the most time- and cost-effective ways to reach the right audience and drive results.

💼And why do I include businessmen?

They simply share common pain points with merchant marine officers and I am one of them too.